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Are social media teams staying small because they can, or because they have to?
EXCLUSIVE: Social media teams appear to be getting a lot more done with the same number of staffers, according to a new report published today by ViralHeat. In the survey, entitled ‘Social Media Status...
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Marketing automation study: complexity, email, and personalization
VB INSIGHT: Marketing automation is complex. So complex, apparently, that the biggest challenge is simply understanding what the various marketing automation systems actually do. The second challenge?...
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It’s all about the lead: New study shows quality is key for sales and marketing
EXCLUSIVE: It is a topic as old as time itself — how to increase the quality of leads being produced by the marketing team, in order for the sales team to close more deals. A new commissioned study,...
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Android to iPhone switchers lean toward Apple’s big or cheap models
An independent report from Consumer Intelligence Research Partners (CIRP) today confirms a long-suspected trend for those switching from Android to iOS. Former Android users tend to gravitate either to...
View ArticleSurvey: Most companies still not capitalizing on social media
For traditional businesses, social media is like a virus: it’s furious, fast-growing, and impossible to ignore. According to a new survey released by the Stanford Rock Center for Corporate Governance,...
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Dear employers: Live video has changed the workplace forever, and you’re not...
Live video, live streaming, and video messaging solutions — from Snapchat to Periscope, Facebook Messenger to Kik — are changing how the “digital native” generation views the workplace. And frankly,...
View ArticleFacebook’s IPO casts a long shadow over Silicon Valley, survey shows
Bubble — what bubble? For all the talk of a funding boom, Bay Area investors are plagued with doubts this summer due to Facebook’s disappointing IPO and the deepening debt crisis in Europe. The results...
View ArticleStudy: 10 percent of mobile gamers play at church, while driving
A combined total of 10 percent of mobile gamers have fired up a game while in a church or other place of worship, while driving a car, or during a movie, according to a new study released today by...
View ArticleStudy: Data scientists are the top athletes of the enterprise world
Data scientists are like the supermodels or football players of the enterprise world: highly in-demand and earning sky-high salaries in their prime but insecure about their future prospects. Business...
View Article90% of consumers say Maps issue ‘irrelevant’ as iPhone 5 selling at record pace
Ninety percent of iPhone 5 buyers have not experienced “any problem at all” with Apple’s new Maps app. Only 3 percent say it’s a “big problem,” and 6 percent say it’s “somewhat” of a problem. I guess...
View ArticleWebEngage customizes digital suggestion boxes
As a kid, I loved to fill out customer surveys. I would drive my mother crazy by agonizing over the questions and whether to award a business 3 or 4 stars. The days of paper questionnaires may be long...
View ArticleStartup Spotlight: ‘This creep might save your balls’
The team at SurveyMonkey takes Movember very seriously. Over the course of the month, thirty male employees grew out their mustaches to raise money for men’s health. It was a time of struggle for some,...
View ArticleUnfreeze your mind! Polar melts away ice caps of indecision
Making decisions on your own is so 2012. Polar has unfrozen $1.2 million to continue enhancing its product, a free iOS app that creates “photo polls” to share with their friends. When faced with...
View ArticleWhat are investors really thinking? Morgan Stanley poll finds ‘cooling’...
Attracting attention from venture capitalists is often compared to dating. With investment, as with love, it is not always clear what the other party is thinking. Morgan Stanley Wealth Management...
View ArticleLoop’s iOS app collects customer feedback, before you rant on Yelp
Loop plans to reinvent the customer-experience survey with its launch today to help businesses get customer feedback in the moment. Loop is an iOS app that presents customers with a quick survey about...
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Zuck’s first major ed-tech investment? Panorama Education, the brainchild of...
When Aaron Feuer was in high school, he helped write a bill for students to give feedback on their classes. By the time he matriculated at Yale University, Feuer had picked up computer programming...
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Marketing automation ROI hits 28% — but half of companies aren’t sure it’s...
You might think it’d be hard to find a corporate investment that pays back almost a 30 percent return but still doesn’t seem worth the effort. But a new survey we’re running on marketing automation...
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Hospital bots are gaining ground, but user experience falls short
Over 71 percent of health providers now have bots, but poor user experience could undermine trust, particularly when it comes to medical advice.Read More
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Gartner: Enterprise use of AI grew 270% over the past 4 years
Enterprises are adopting AI like there's no tomorrow. According to a recent Gartner survey, implementation was up 37 percent in the last year.Read More
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Deloitte: 19% of financial institutions are using AI to reduce costs and...
Machine learning and robotic process automation adoption is on the upswing among financial institutions, according to Deloitte.Read More
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